How to create a manual or automatic discount with different scenarios in Shopify?

Creating various types of discounts, both manual and automatic, can be a great way to incentivize purchases and attract customers on Shopify. Here’s how you can set up each type of discount you mentioned:

1. Amount off Products

Manual Discount:

• Go to Shopify Admin > Discounts.
• Click "Create discount" and select "Discount code."
• Name your discount code.
• Under "Types," select "Amount off products."
• Choose the specific products or collections.
• Set the discount value.
• Save the discount.

Automatic Discount:

• Go to Shopify Admin > Discounts.
• Click "Create automatic discount."
• Name your discount.
• Under "Types," select "Amount off products."
• Choose the specific products or collections.
• Set the discount value.
• Save the discount.

2. Buy X Get Y

Manual/Automatic Discount:

• Go to Shopify Admin > Discounts.
• Click "Create discount" and choose between "Discount code" (for manual) or "Automatic discount."
• Name your discount.
• Under "Types," select "Buy X Get Y."
• Define the products that customers need to buy (X) and the products they get (Y).
• Customize how the discount works (e.g., quantity of X required, discount amount on Y).
• Save the discount.

3. Amount off Order

Manual Discount:

• Go to Shopify Admin > Discounts.
• Click "Create discount" and select "Discount code."
• Name your discount code.
• Under "Types," select "Amount off order."
• Set the discount value for the entire order.
• Save the discount.

Automatic Discount:

• Go to Shopify Admin > Discounts.
• Click "Create automatic discount."
• Name your discount.
• Under "Types," select "Amount off order."
• Set the discount value for the entire order.
• Save the discount.

4. Free Shipping

Manual Discount:

• Go to Shopify Admin > Discounts.
• Click "Create discount" and select "Discount code."
• Name your discount code.
• Under "Types," select "Free shipping."
• Define the conditions (e.g., minimum purchase amount, specific regions).
• Save the discount.

Automatic Discount:

• Go to Shopify Admin > Discounts.
• Click "Create automatic discount."
• Name your discount.
• Under "Types," select "Free shipping."
• Define the conditions.
• Save the discount.

Tips for Creating Discounts:

• Test Your Discounts: Before going live, test your discounts to ensure they work as intended.
• Promote Your Discounts: Utilize your marketing channels to inform customers about the discounts.
• Monitor Performance: Keep track of how each discount is affecting sales and make adjustments as necessary.

Remember, the goal of discounts is not just to increase sales but also to align with your overall marketing strategy and business goals.