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THEFITIN.IN BY WAHOO BOOTCAMP

THEFITIN.IN

Shopify Developer Note – TheFitIn.in

TheFitIn.in was delivered as a streamlined, fitness-focused Shopify store under a lean budget of ₹12,000 INR. The goal was to build a clean, responsive, and conversion-ready storefront optimized for product discoverability and rapid purchase flows.

Our scope included:

  • Theme Customization: We configured a lightweight, mobile-first Shopify theme and tailored it to align with the brand’s minimal aesthetic and target audience.

  • Product Structuring: Core fitness gear was uploaded with optimized titles, variant mapping, and inventory logic for clarity and fast browsing.

  • Navigation + UX Setup: We implemented a simplified top navigation and homepage callouts that direct users to key categories without clutter.

  • Basic App Stack: Only essential apps were integrated for reviews, cart recovery, and analytics, keeping the store fast and lean.

  • SEO Essentials: On-page SEO, meta fields, and performance tweaks were implemented to support visibility right from launch.

By focusing on a purpose-driven, no-fluff build, we delivered a fully operational Shopify site that looked sharp and performed well—without overshooting the budget. Proof that ₹12,000 can still get you to market with confidence when you build smart.

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